Alcoholic pre-mix brand Fellr is expanding its core range of products with the release of its first non-alcoholic pre-mix drink, which offers the same fizz but without the fuzz.
Founded just before the arrival of COVID-19 to Australian shores in 2020, the North Bondi-based business has been creating quite the stir in the market – growing by roughly 300 per cent in the past year while also receiving three prestigious international seltzer awards.
The co-founders of Fellr, which is available for sale throughout the country via Endeavour Group's (ASX: EDV) Dan Murphy's and BWS chains, believe their custom-developed fermentation method and unique yeast give the brand an advantage in the booming yet competitive industry.
